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Send a code or instructions directly in an Instagram DM

Choose Text delivery when the resource is a short message. Use Link for a hosted file, page or booking destination.

Choose the format your reader needs

A short access code doesn't need its own landing page. In Sayw, the Delivery step supports Text as well as Link. Text puts the resource in the delivery message; Link pairs your message with a button to a destination.

Use Text for instructions that fit comfortably on a phone. Use Link for a guide with several pages, a booking calendar or a document you expect to update. A link must open for someone who is not signed into your storage account.

Choose a delivery format
ResourceFormatRecipient gets
Shared promotional codeTextThe code and usage instructions
PDF checklistLinkA button to your hosted file
Short preparation stepsTextThe steps inside the DM

Replace the default delivery message

Open your automation, review the trigger and greeting, then choose Text under Delivery format. Write the actual resource in Delivery message. Remove wording such as “use the button below” when there is no resource button.

The earlier welcome action is separate from the final resource button. Test both steps rather than assuming that choosing Text removes the greeting. Save the flow and check that the saved message still contains your intended text.

Illustrative exchange — not a working code
  1. Creator's greeting

    Your workshop instructions are ready. Tap Get it to receive them.

  2. Recipient

    Get it

  3. Delivery

    Example code: SAMPLE-ONLY. Enter your real code on the workshop registration page before the stated deadline.

A shared code is not a unique allocation system

A fixed delivery message sends the same text to recipients. It should not be described as generating a fresh single-use code for each person. If the offer needs individual entitlements, arrange and verify that fulfillment separately before promoting it.

Never put passwords, API keys or private account credentials in this field. Treat a promotional code as shareable: a recipient can forward a DM or screenshot. State any real expiry, eligibility or redemption conditions before people request it.

Test the recipient's view

Use a fresh request from another consenting account. Read the final message on a phone and copy the code into the intended redemption page. Check spacing and punctuation; a trailing period can become part of a copied code.

If the message is long enough to bury the useful part, shorten the instructions or move them to a hosted page. Keep one clear next step and update the saved automation whenever the offer changes.

  • Correct trigger, greeting and delivery format saved.
  • No missing-button instructions in the text.
  • Code or instructions are easy to copy.
  • Actual fulfillment checked separately.